I design products that help users reach their goal, are accesible for everyone and are in line with the business needs. I do this by collaborating with developers, managing a wide range of stakeholders and understanding the user needs.
Partner Up links property owners with little experience in the vacation rental industry with professional property management companies in their region. The property management company they decide to work with can help them manage their property more successfully.
The registration funnel where new hosts register their property contains a lot of help messages and tips to be successful on Booking.com’s platform. Over time, the placement, tone of voice and design of these help messages got a bit out of hand. I created and validated a framework that states for each type of message, the placement, design and tone of voice.
Encountering a safety related incident when travelling can be very stressful. To help guests travelling with Booking.com in case something like this happens, I created a feature in the app that gives safety related information and a list of emergency phone numbers for the country they travelled to.
A couple years ago I started to delve into the topic of accessibility for users with visual impairments. Now I take this into account with everything I design and develop.
At Booking.com I had the opportunity to create a new product from start to finish. I learned a lot about how to add value to users and how to roll out a product to a large audience.
Collaboration on a day-to-day basis with developers, project managers, copywriter, marketing managers and legal teams has learned me how to the effectively communicate.
While running many user research and user testing sessions, I have learned how to get the insights that I am looking for and how to involve my non-UX colleagues to understand the users and their needs better.
Over the years I have gained experience in designing for different types of users and having to switch between them for different parts of a product.
I believe organizing information in a useful way can help stakeholders understnad the need for a design iteration or new feature better. I do this by creating user journey maps or by auditing the current situation of a product and presenting this in a clear way.